Lydia Violeta is a student youtuber at the university of Leeds, which is actually the same uni as me. I have been watching her content for just over a year but I have particularly enjoyed her university content and re-living my first year experience again through her. I would definitely recommend checking out Lydia Violeta if you are a student, as I’m sure you will find her content both relatable and informative through her study videos. I always put on one of her study with me’s if I want some extra motivation. I hope we can finally meet at SITC 2020!
What made you start your youtube channel and the Lydia Violeta platform? Was it planned or a spontaneous decision one day?
It was sort of a spontaneous decision, but also planned, if that makes sense? I started off as a studygram on Insta during my GCSEs, @lydia.studies, and my audience on there suddenly started to grow really quickly, as it was exam season. Lots of people began asking similar questions, such as how I made my revision resources, and at the time I was a massive fan of Unjaded Jade (who was just starting out) and Eve Bennett, so I thought I’d try something similar! Making videos allowed me to answer everyone’s questions in one place, and it just grew from there!
What is your favourite and least favourite thing about being public on social media/youtube etc?
My favourite thing is definitely all the amazing people you meet as a result of it, both other content creators and viewers! I love connecting with likeminded people, and you form such an amazing connection so quickly. I’ve learned so many things from people I’ve met on the Internet, and truly wouldn’t be the person I am today without them. My least favourite thing is definitely people’s reactions day to day. Online hate has never really bothered me, however, some people both in sixth form and even at university now, often make jokes and try to deliberately embarrass me about it. Although it doesn’t particularly bother me, and will never stop me doing what I love, it’s frustrating that people can’t see past their own immaturity.
Do you have any tips for anyone reading this wanting to start youtube?
Just go for it! There is never a better time than right now to start, especially with something like YouTube! However, I’d definitely also sit down and plan a little before you start a channel. I think one of the reasons my channel grew fairly quickly is because it had a clear purpose, studying and exams, and at the time this was a niche on YouTube, but a niche that was growing. Having a purpose to your channel means that viewers know what to expect when subscribing, and are therefore more likely to subscribe. Another massively important thing is authenticity. Start your channel for the right reasons. People don’t want to see someone purely making videos for money or subscribers, they want to see a real, relatable person creating content they genuinely love!
We both study at the university of Leeds- how have you settled into the city and the university?
I absolutely LOVE Leeds, both the university and the city! I fell in love on the Open Day, and have continued to ever since. Having moved from another big city, Nottingham, that aspect wasn’t hard to settle into, and I feel like I’m slowly getting to know my way around, and all the cool spots! University life probably took me a little bit longer to settle into, but I’m now in semester 2 and loving it! My course is great, and I’m surrounded by an amazing group of friends that I love to pieces.
Do you have any future aspirations post uni, or are you like me and have no idea what you want to do?
I honestly have no idea. I’d love to still continue with social media post-uni, so my current plan is to possibly take a ‘gap year’, and figure out how I could make it work while I’m no longer a student (downside to the studytuber niche). I’d also love to travel more, seeing my friends such as Molly (beauty spectrum) travel to places like Australia this year has really inspired me to get out and see the world.
A lot of my followers are younger- do you have any tips for starting university?
It’s okay to be nervous, but it’s nothing to be scared of! As someone that likes to have everything perfectly planned out, the idea of not knowing who I was going to live with, what the teaching style would be, etc, really daunted me, however it all works out, don’t worry! Just take each day as it comes, and make the most out of the first few weeks. Remember that absolutely everyone is in the same boat when starting uni, so go up to people in your halls, or in your lecturers, as they’ll be wanting someone to talk to and make friends with just as much as you will.
You study alongside doing youtube- is this difficult? How do you manage your time effectively?
The beauty of being a StudyTuber is that the two are very much combined, which does make managing my time a lot easier. However, although I can vlog my day as it’s happening, I do then have to take the time out to edit the video later, which does sometimes become harder to manage, especially when factors such as brand deals and other external deadlines come into play. However, I’m currently loving the combination and wouldn’t change it for the world!
What are you most looking forward to in 2020?
Growing myself as a person. 2019 was a pretty rough year for me in lots of ways, so I’m looking forward to a fresh start this year, and lots of self growth. So far I’ve already travelled to Amsterdam, and have 2 other holidays booked, and I’m consistently going to the gym and working on myself physically, something I should have done a long time ago, but loving. I’m also just excited for the unexpected, whatever 2020 has to throw at me in terms of opportunities!
What can we expect from your youtube channel and Lydia Violeta in 2020?
You can probably guess, but just lots more uni content! I’m honestly loving what I’m doing at the moment, and it seems to go down well with my audience. However, I do want to start experimenting with different topics on my channel, such as fitness and health, or fashion, to see how I can develop my channel further and plan for it’s future.
As I started off as a beauty blog, we always have the last question as something beauty related. What is your holy grail product?
I’m not someone that wears a lot of makeup or has an extensive skincare routine, but one product that I must have re-bought at least 10 times now is the Maybelline Lash Sensational mascara. I don’t know what’s in that formula, but it makes my eyelashes look amazing, and like I’ve put in so much more effort into my appearance than I have! Lifesaver.